1. LINE

      Text:AAAPrint
      Economy

      Skoda plans SUV offensive to build stronger presence in hottest sector

      1
      2016-11-21 10:40China Daily Editor: Xu Shanshan ECNS App Download
      Skoda shows its SUV Kodiaq at the Paris auto show on Sept 29, 2016. (Photo by Li Fusheng/chinadaily.com.cn)

      Skoda shows its SUV Kodiaq at the Paris auto show on Sept 29, 2016. (Photo by Li Fusheng/chinadaily.com.cn)

      Czech carmaker Skoda Auto has set a goal of doubling its China sales within four years as it introduces a number of sport utility vehicles into the country's fastest-growing automotive segment.

      Werner Eichhorn, Skoda's board member of sales and marketing, said on Nov 17 its sales this year in China will exceed 300,000 units, and will reach 600,000 units by the end of 2020.

      The automaker had sold 257,000 units in the country by the end of October, already exceeding its total sales in 2015. The first salvo of the SUV offensive is the Kodiaq, which made its Chinese premiere on Nov 18 at the ongoing Auto Guangzhou 2016.

      Eichhorn said the automaker is taking a top-down approach in China by first introducing Kodiaq, the best of the Skoda models, to the country.

      The all-functional model, unveiled in Berlin, Germany, in September, is named after the world's largest subspecies of brown bear, implying its powerful engine performance and bold, muscular design.

      The car, which has five-seat and seven-seat variants, sports a 1.8T or 2.0T engine. It has the segment's longest wheelbase at 2,791 millimeters and widest body at 1,883 mm.

      Skoda said the Kodiaq will be localized at SAIC Volkswagen and will hit the Chinese market in the second quarter of 2017.

      Michael Arndt, executive director of Skoda's sales business at the joint venture, said the model would be followed by the all-new Yeti, a Kodiaq-based coupe, and a crossover utility vehicle, making China the first market to offer four Skoda SUV models.

      Skoda started localization in China at SAIC Volkswagen in 2007 and became a shareholder of the joint venture earlier this year.

      Starting in July, the words that Skoda cars bear on their rear changed from "Shanghai Volkswagen" to "SAIC Skoda".

      The brand has suffered from an obscure image in past years, with many believing incorrectly that Skoda was merely the name of a model from SAIC Volkswagen.

      Andreas Hafemann, president of Skoda China, said the joint venture's three shareholders -- SAIC Motor, Volkswagen AG and Skoda -- will invest 15 billion yuan ($2.2 billion) in five years to introduce more models, including SUVs and new energy vehicles.

      Skoda is also planning to expand its current China sales network of 400 dealerships, with a special focus on smaller cities where there is greater potential than in eastern and coastal markets.

        

      Related news

      MorePhoto

      Most popular in 24h

      MoreTop news

      MoreVideo

      News
      Politics
      Business
      Society
      Culture
      Military
      Sci-tech
      Entertainment
      Sports
      Odd
      Features
      Biz
      Economy
      Travel
      Travel News
      Travel Types
      Events
      Food
      Hotel
      Bar & Club
      Architecture
      Gallery
      Photo
      CNS Photo
      Video
      Video
      Learning Chinese
      Learn About China
      Social Chinese
      Business Chinese
      Buzz Words
      Bilingual
      Resources
      ECNS Wire
      Special Coverage
      Infographics
      Voices
      LINE
      Back to top Links | About Us | Jobs | Contact Us | Privacy Policy
      Copyright ©1999-2018 Chinanews.com. All rights reserved.
      Reproduction in whole or in part without permission is prohibited.
      主站蜘蛛池模板: 亚洲成年人电影在线观看| 亚洲VA成无码人在线观看天堂| 亚洲成a人片在线网站| 国色精品va在线观看免费视频| 亚洲AV无码专区日韩| 美景之屋4在线未删减免费| 国产99视频精品免费视频7| 韩国免费a级作爱片无码| 亚洲精品国产自在久久| 一级做性色a爰片久久毛片免费| 四虎影视在线影院在线观看免费视频 | 免费国产va在线观看| 亚洲国产精品一区二区三区久久| 男女猛烈激情xx00免费视频| 亚洲综合激情另类专区| 免费精品一区二区三区第35 | 亚洲色图视频在线观看| 成年人免费的视频| 亚洲中文字幕无码日韩| 黄页免费在线观看| 国产成人精品日本亚洲网址| 两个人看的www免费| 亚洲激情中文字幕| 成人男女网18免费视频| 免费播放美女一级毛片| 国产亚洲3p无码一区二区| 免费黄色福利视频| 野花视频在线官网免费1| 国产av无码专区亚洲av桃花庵| 91免费国产在线观看| 全黄A免费一级毛片| 久久精品国产亚洲精品2020| 在线免费观看一级毛片| 亚洲ts人妖网站| 免费乱码中文字幕网站| 鲁大师在线影院免费观看| 亚洲最大AV网站在线观看| 蜜桃AV无码免费看永久| 亚洲AV日韩AV永久无码绿巨人| 国产免费久久精品99re丫y| 亚洲尹人九九大色香蕉网站|