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      Taobao feng shui shop earns 10m yuan a year   

      風水網店售“靈符”年入千萬 買家怕報應給好評

      自命大師、微博微信樹名、假冒開光、淘寶賣符……記者近日調查發現,部分“風水從業者”以“風水大師”、風水機構為名,借淘寶網等互聯網交易平臺高價兜售“靈符”等風水吉祥物賺取高額利潤,騙局雖十分低級,但受騙者數以萬計。其中,一皇冠級別淘寶網店銷售開光“靈符”,年收入近千萬元。[查看全文]
      2013-08-19 12:11 Ecns.cn Web Editor: Gu Liping
      1

      (ECNS) -- A top-rated store on Taobao, China's largest online marketplace, has earned nearly 10 million yuan ($1.6 million) in less than a year by selling feng shui products, according to Xinhua News Agency.

      "Lucky" hierograms drawn and blessed by "masters" are among the more than 160 items at the store, which vary in price from 38 yuan to 5,888 yuan.

      Nearly a thousand hierograms, which the store claims can improve one's love life, sold last month for 300 yuan each. The store has earned nearly 10 million yuan from the sale of 17,826 feng shui products since it opened ten months ago.

      One buyer complained online that she had been cheated, however, as her luck had worsened after paying for a feng shui item. The store-owner responded by saying the fee had been donated as a blessing, and would cause harm to the customer if refunded.

      Luo Shun, the post-80s generation store-owner, claims to rank among the "Global Top 10 Zhouyi Masters" and to be the "Honorable President of the 2nd Global Zhouyi Experts Conference." He also has hundreds of thousands of followers on WeChat, Sina Weibo and other social media. However, reporters found that his titles were granted by a Hong Kong-based private company, not a non-profit academy.

      It is estimated that more than one million feng shui products are for sale on Taobao. But insiders say fake feng shui masters often collect money through illegal means on online stores, where there is a lack of regulation.

      Lou Yulie, a prominent researcher of Confucianism, says modern people are hoping to change their fates though superstition due to high pressure.

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